I’m building GTM Works to be the world’s first go-to-market platform to drive total business alignment and continuous improvement across teams, clients and strategy.
Your GTM Command Centre.
Why?
Trillions of dollars of investments and annual recurring revenue are lost to poorly structured, executed and untested go-to-market strategy.
This means precious runway is lost, new starters ramp more slowly, the existing team are less effective and precious opportunities to test and learn are squandered.
For many startups, it’s an existential problem…hence the 90% failure rate for startups. For everyone else it leads to money left on the table, unnecessary dilution and stress felt by the whole team.
How to help?
Essential building blocks
A clear, guided & systematic approach to GTM that matches your stage and ensures you’re not missing essential steps in your go-to-market planning.
Easy to digest
A complete GTM playbook that is easier to digest, understand and use by the whole company, which drives significantly increased alignment and effectiveness.
Proven engagement and application
A certification and communication programme to ramp new hires faster and ensure the existing team are continuously engaged and confident in the company strategy.
Rapid, systematic experimentation
A system for continuous improvement at scale, supporting a rigorous and distributed approach to marginal gains and rapid market feedback.
Informed by data
Analytics and insights to inform the leadership team on potential blind spots, new opportunities, team clarity and engagement.
Next steps
If any of this sounds familiar, please get in touch and find out more about taking part in our alpha testing programme!